5 Web Design And SEO Tips To Make Your Site More User-Friendly

Web page optimization (or SEO) refers to the process of making sure that your site appears high in search engine results when people type keywords into search engines. This will allow visitors to find your site easily.

Create an About Us Page.

A good place to start with optimizing your site is by creating an “About Us” page. This page should contain information about who you are, what you do, and why people should visit your site. It also needs to provide contact information so that visitors can reach out to you directly.

Include Keywords in Headings.

If you use headings correctly, you will not only make your text more readable, but you will also improve your chances of being found by search engines. Search engine algorithms take into account how often a word appears in a heading as well as its position within the heading. So, when you write a heading, think about where you would put the words in the body copy.

Add Meta Tags.

Another thing you should do is add meta tags to each page of your site. These tags tell search engines what your page is about.

Link to Other Pages.

If you link to other pages on your site, you will improve your rankings because Google will see that you are providing relevant content. This means that when people type in certain keywords into the search bar, they will be directed to your site instead of another one.

Don’t Forget Social Media.

You should also make sure that your social media profiles are optimized for search engine visibility. Include links to your website in your profile description so that users who find you through social media can easily navigate back to your site